Gator

Documentation of Gator Advertisements and Targeting - Research that uses reverse engineering techniques to learn more about how Gator targets sites. Includes a utility allowing users to determine this information for a given Web site.

ThiefWare.com: Gator Data Sheet - Discusses Gator auto-install attempts via ActiveX or other techniques when a web site is visited.

Gator's EULA Gone Bad - By Ben Edelman. Analysis and criticism of Claria's end user license agreement (EULA). (November 29, 2004)

Adage: Online Ad Vendor Gator Changes Name - Rebranded as Claria Corp. (October 30, 2003)

news.com.com - Overture Signs Deal With Gator - Article revealing that Overture Services has signed a three-year deal with Gator to display its sponsored search listings on pages that pop under those of rival and partner web sites. (April 4, 2003)

High-search-engine-ranking.com - Overture to Partner with "Scumware" - Evidence suggests that pay-per-click search leader Overture is heading towards a permanent partnership with controversial online advertising network Gator Corp. (March 13, 2003)

Wired: Judge Takes a Bite Out of Gator - Discusses preliminary legal injunction against Gator. (July 15, 2002)

ZDNet News: Gator sued over pop-up ads - Report on lawsuit filed by publishers seeking injunction and damages for Gator's unauthorized advertising on their site's. (June 27, 2002)

Traffick.com - Kicking the Gator Software Habit - Article by Cory Kleinschmidt explains how Gator's TOS violates user privacy, and suggests practical alternatives to this password-remembering software. (May 12, 2002)

c|net Tech News: Web surfers brace for pop-up downloads - Gator has turned to what it calls "one-click opt-install." In place of a pop-up advertisement, landing on a partner site pops up a prompt to download the software. (April 8, 2002)

Slashdot: A New Low for Web Advertisers: Pop-Up Downloads - Report on Gator's pop-up downloads, followed by reader discussion of this and other tactics used by Gator. (April 8, 2002)

USA Today: Spyware watches where you surf - Discusses "freeloading programs" that install spyware components on a user's computer. Gator is among the programs examined. (March 10, 2002)

ClickZ: The Scum of the Web - General article about "scumware" programs hiding in more popular, often free, programs. Mentions Gator's system. (December 6, 2001)

PCWorld: Consumer Alert: Stealth Ad Invasion - Don't look now, but your computer may be harboring software that lets unwanted advertising in. (October 13, 2001)

CNN: What's fair in online love and ads? - Explains how Gator's software works, the controversy surrounding it, and how to remove it. (October 5, 2001)

c|net Tech News: Nobody's going to skin this Gator - Interview with Gator CEO Jeff McFadden who defends their pop-up banners that intentionally cover existing ads on third party web sites. (September 4, 2001)

ClickZ: Gator Attack? The Best Defense Is to Join the Anti-Microsoft Offense - Editorial asserting that Gator is a legal content filter that should be exploited as an advertising vehicle. Also asserts that Microsoft's browser monopoly is the true threat that should be fought by publishers. (August 31, 2001)

San Francisco Chronicle: Screen grab / Web designers complain new ad programs hijack their sites - Article about the controversial Gator Companion Pop-Up Banner. Focuses on allegations that it is particularly harmful to smaller Web sites. (August 30, 2001)

Forbes.com: Gator's Legal Feud Means Big Publicity - Asserts that Gator's legal battle over its "guerilla warfare" marketing tactics is bringing it free publicity and advertising for its program. (August 29, 2001)

Wired: Guerrilla Ad Banner Battle Looms - Report on the legal battle between the Interactive Advertising Bureau and Gator. (August 29, 2001)

BizReport: Gator Chomps First, Sues Internet Advertising Bureau - Article on Gator's lawsuit seeking a gag order on IAB representatives, and a ruling that their software is legal. (August 28, 2001)

c|net Tech News: Gator rushes to court over ad technology - Lawsuit against the Interactive Advertising Bureau alleging libel is designed to secure Gator's right to sell ads on third party web sites. (August 28, 2001)

c|net Tech News: Chorus of Gator critics grows - Article on Interactive Advertising Bureau's possible regulatory complaint over Gator's ad insertion. Also discusses Top Text and the effort against it. (August 27, 2001)

InternetNews: IAB Lawyers to Recommend Action Against Gator.com - Internet Advertising Bureau representative calls ad replacing technology "a dirty trick...more likely, it is stealing...just foul play." IAB may file complaint with the Federal Trade Commission. (August 20, 2001)